ꯏꯟꯗꯁ꯭ꯠꯔꯤꯒꯤ ꯃꯤꯠꯌꯦꯡꯁꯤꯡ꯫

ꯀꯔꯤꯒꯨꯝꯕꯥ ꯅꯍꯥꯛꯅꯥ ꯇ꯭ꯔꯥꯎꯃꯥ ꯏꯃꯞꯂꯥꯟꯇꯁꯤꯡꯒꯤ ꯑꯣ.ꯏ.ꯑꯦꯝ.ꯒꯤ ꯄꯥꯔꯇꯅꯔ ꯑꯃꯥ ꯏꯚꯥꯂꯨꯑꯦꯠ ꯇꯧꯔꯤꯕꯥ ꯗꯤꯁ꯭ꯠꯔꯤꯕ꯭ꯌꯨꯇꯔ ꯑꯃꯥ ꯑꯣꯏꯔꯕꯗꯤ, ꯈ꯭ꯕꯥꯏꯗꯒꯤ ꯀꯅꯕꯥ ꯁꯔꯨꯛ ꯑꯗꯨꯗꯤ ꯄ꯭ꯂꯦꯠ ꯑꯃꯥ ꯃꯦꯁꯤꯟ ꯇꯧꯕꯥ ꯉꯝꯕꯥ ꯐꯦꯛꯇꯔꯤ ꯑꯃꯥ ꯊꯤꯕꯅꯤ꯫ꯃꯁꯤꯅꯥ ꯀꯝꯞꯂꯦꯛꯁ ꯑꯦꯅꯥꯇꯣꯃꯤꯛ ꯂꯣꯀꯤꯡ ꯄ꯭ꯂꯦꯠ ꯑꯃꯥ ꯍꯟꯖꯤꯟ ꯍꯟꯖꯤꯟ ꯁꯥꯕꯥ ꯉꯝꯕꯥ, ꯃꯌꯦꯛ ꯁꯦꯡꯅꯥ ꯗꯣꯀꯨꯃꯦꯟꯇ ꯇꯧꯕꯥ ꯉꯝꯕꯥ, ꯑꯃꯁꯨꯡ ꯊꯥꯖꯕꯥ ꯌꯥꯅꯥ ꯊꯥꯗꯣꯀꯄꯥ ꯉꯝꯕꯥ ꯑꯃꯥ ꯊꯤꯕꯥ ꯑꯁꯤꯅꯤ—ꯅꯍꯥꯛꯅꯥ ꯔꯦꯖꯤꯁ꯭ꯇꯔ ꯇꯧꯕꯥ ꯍꯧꯔꯀꯄꯥ ꯃꯇꯃꯗꯥ 'ꯑꯉꯀꯄꯥ' ꯌꯥꯑꯣꯗꯅꯥ꯫

ꯄ꯭ꯔꯥꯏꯚꯦꯠ-ꯂꯦꯕꯦꯜ ꯑꯣꯔꯊꯣꯄꯦꯗꯤꯛ ꯂꯥꯏꯟ ꯑꯃꯥ ꯍꯧꯗꯣꯀꯄꯥ ꯍꯥꯌꯕꯁꯤ ꯍꯥꯟꯅꯗꯤ ꯐꯠꯇꯕꯥ ꯑꯣꯄꯁꯟ ꯑꯅꯤꯒꯤ ꯃꯅꯨꯡꯗꯥ ꯑꯃꯅꯤ ꯍꯥꯌꯕꯅꯤ: ꯑꯆꯧꯕꯥ ꯐꯥꯔꯁ꯭ꯠ ꯑꯣꯔꯗꯔ ꯑꯃꯗꯥ ꯀꯃꯤꯠ ꯇꯧꯕꯥ (ꯑꯗꯨꯒꯥ ꯅꯍꯥꯛꯅꯥ ꯏꯅꯚꯦꯟꯇꯔꯤ ꯂꯧꯊꯣꯀꯄꯥ ꯌꯥꯏ ꯍꯥꯌꯅꯥ ꯄ꯭ꯔꯥꯔꯊꯅꯥ ꯇꯧꯕꯥ), ꯅꯠꯠꯔꯒꯥ ꯅꯍꯥꯛꯅꯥ ꯗ꯭ꯔꯣꯏꯪ, ꯄꯦꯀꯦꯖꯤꯡ ꯐꯥꯏꯂꯁꯤꯡ, ꯅꯠꯠꯔꯒꯥ ꯃꯌꯦꯛ ꯁꯦꯡꯕꯥ ꯀꯝꯞꯂꯥꯏꯑꯦꯟꯁ ꯄ꯭ꯂꯥꯟ ꯑꯃꯥ ꯂꯩꯇꯕꯅꯥ ꯃꯔꯝ ꯑꯣꯏꯗꯨꯅꯥ ꯊꯥ ꯀꯌꯥ ꯂꯦꯞꯄꯥ꯫ ꯂꯣ-ꯑꯦꯝ.ꯑꯣ.ꯀ꯭ꯌꯨ.ꯒꯤ ꯄꯥꯏꯂꯣꯠ ꯑꯃꯅꯥ ꯃꯦꯊꯁ ꯍꯣꯡꯗꯣꯀꯏ꯫ ꯚꯣꯜꯌꯨꯃꯗꯥ ꯕꯦꯠ ꯇꯧꯕꯒꯤ ꯃꯍꯨꯠꯇꯥ, ꯅꯍꯥꯛꯅꯥ ꯁꯞꯂꯥꯏꯌꯔ, ꯗꯣꯛꯌꯨꯃꯦꯟꯇꯦꯁꯟ, ꯑꯃꯁꯨꯡ ꯅꯍꯥꯛꯀꯤ ꯃꯥꯔꯀꯦꯠ ꯗꯤꯃꯥꯟꯗ ꯑꯗꯨ ꯀꯟꯠꯔꯣꯜ ꯇꯧꯔꯕꯥ ꯑꯍꯥꯅꯕꯥ ꯔꯟ ꯑꯃꯒꯥ ꯂꯣꯌꯅꯅꯥ ꯚꯦꯂꯤꯗꯦꯠ ꯇꯧꯏ꯫

ꯑꯌꯥꯝꯕꯥ ꯗꯤꯁ꯭ꯠꯔꯤꯕ꯭ꯌꯨꯇꯔ ꯇꯤꯃꯁꯤꯡꯅꯥ ꯔꯣꯏ ꯑꯁꯤ ꯂꯥꯟꯅꯥ ꯂꯧꯗꯦ ꯃꯔꯃꯗꯤ ꯃꯈꯣꯌꯅꯥ ꯃꯦꯊꯁꯇꯥ ꯐꯠꯇꯕꯥ ꯑꯣꯏ꯫ ꯃꯈꯣꯌꯅꯥ ꯃꯁꯤꯕꯨ ꯑꯔꯥꯅꯕꯥ ꯃꯑꯣꯡꯗꯥ ꯂꯦꯄꯊꯣꯀꯏ ꯃꯔꯃꯗꯤ ꯃꯈꯣꯌꯅꯥ ꯑꯦꯅꯥꯂꯥꯏꯁꯤꯁꯀꯤ ꯑꯔꯥꯅꯕꯥ ꯌꯨꯅꯤꯠ ꯁꯤꯖꯤꯟꯅꯔꯤ꯫ ꯀꯔꯤꯒꯨꯝꯕꯥ ꯅꯍꯥꯛꯅꯥ ꯑꯣꯔꯊꯣꯄꯦꯗꯤꯛ ꯁꯞꯂꯥꯏꯌꯔꯁꯤꯡꯕꯨ ꯐꯥꯔꯁ꯭ꯠ-ꯑꯣꯔꯗꯔ ꯃꯥꯔꯖꯤꯟ (ꯑꯍꯥꯅꯕꯥ POꯗꯥ ꯅꯍꯥꯛꯀꯤ ꯒ꯭ꯔꯣꯁ ꯃꯥꯔꯖꯤꯟ)ꯅꯥ ꯏꯚꯥꯜꯌꯨꯑꯦꯠ ꯇꯧꯔꯕꯗꯤ, ꯅꯍꯥꯛꯅꯥ ROI ꯑꯗꯨ ꯂꯦꯄꯊꯣꯀꯄꯥ ꯉꯃꯗꯦ꯫ ꯅꯍꯥꯛꯅꯥ ꯌꯨꯅꯤꯠ ꯏꯀꯣꯅꯣꯃꯤꯛꯁꯀꯤ ꯁ꯭ꯅꯦꯄꯁꯣꯠ ꯑꯃꯈꯛꯇꯃꯛ ꯃꯥꯄꯂꯅꯤ-ꯃꯗꯨꯗꯤ ꯇꯁꯦꯡꯅꯥ ꯗꯤꯁ꯭ꯠꯔꯤꯕ꯭ꯌꯨꯇꯔꯒꯤ ꯄ꯭ꯔꯣꯐꯤꯇꯦꯕꯤꯂꯤꯇꯤ ꯁꯦꯃꯒꯠꯄꯥ ꯅꯠꯠꯔꯒꯥ ꯊꯨꯒꯥꯏꯕꯥ ꯔꯤꯁ꯭ꯀꯁꯤꯡ ꯑꯗꯨ ꯃꯊꯪꯒꯤ ꯊꯥꯁꯤꯡꯗꯥ ꯍꯤꯡꯂꯤ꯫